/ Online storewhit Shopify
Huasteca is an online store focused on digital dairy commerce.
To develop the online store, I immersed myself in a series of crucial steps ranging from the research phase to effective implementation.
Para desarrollar la tienda en línea, me sumergí en una serie de pasos cruciales que abarcaron desde la fase de investigación hasta la implementación efectiva.
The market niche and target audience were clearly defined, spending time researching competitors to fully understand the market landscape.
This knowledge allowed us to design the structure of the online store, paying special attention to navigation and the visual identity of our brand. Every detail was strategically thought out to guarantee an optimal experience for users from the first click to the completion of the purchase.
/ Online store
Developed in Shopify
Development process
1. Research and planning: In this phase, the market niche and target audience were precisely defined. Additionally, extensive competitor research was carried out to fully understand the market landscape.
2. Definition of the platform: The choice of e-commerce platform fell on Shopify, highlighting its benefits and the security it offers as fundamental aspects to support the decision.
3. Domain registration and hosting: To properly represent the brand, a domain name available within Shopify was selected and registered, thus ensuring an online presence consistent with the company's identity.
4. UI Design: The user interface design was carried out with careful consideration of data obtained from user research, thus ensuring a consistent and personalized experience aligned with the brand.
5. Settings: The detailed configuration of the store was carried out, covering aspects such as users and permissions, payment methods, shipping and delivery options, tax management, and other essential elements for the comprehensive operation of e-commerce.
6. Development with Shopify: SThe development phase focused on the implementation of the authorized design concept, following the highest security standards provided by the Shopify platform. The content and products were filled, guaranteeing consistency and quality.
7. Testing in browsers: Extensive cross-browser testing was carried out to ensure that all store functionalities worked optimally in different environments, thus providing a consistent experience for all users.
8. Presentation: FFinally, the launch of the online store was executed on the scheduled date, allowing the client to start operations effectively and enter the digital market with confidence.
/ Elements developed and implemented
With brand customization to improve customer experience and increase sales rate.
